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Extreme Ownership Academy Enroll



Develop and Improve Your Leadership Skills

Go beyond the concepts in Jocko Willink and Leif Babin’s #1 New York Times bestselling book and turn the principles of Extreme Ownership into practical skills that you can use in every capacity to solve problems and drive results.

Meet with Jocko, Leif, and the rest of the Echelon Front instructors during weekly live events

Meet with Jocko and Leif 3x per week

Interactive course focused on application of principles

Interactive course focused on application of principles

Engaged community and forum of fellow leaders

Engaged community and forum of fellow leaders

Extreme Ownership Academy Subscription
ALL ACCESS (Annual)

$419.98   

25+ hours of interactive on-demand courses, focused on the practical application of Extreme Ownership principles to business and life.

Meet with Jocko, Leif, and the Echelon Front team three times a week for live discussions and strategizing on your specific leadership goals and challenges.

Membership in The Brigade: an engaged and supportive community and forum of fellow leaders from all walks of life and business.

Need extreme ownership academy for your team or business? Go here and fill out a form to schedule a call

FOCUSED ON PRACTICAL RESULTS

Every problem you face, in business and in life, is a leadership problem.

Build and maintain strong relationsihps

Work cross-functionally to accomplish the mission

Communicate effectively up, down, and across the chain of command

Simplify plans and be more efficient

Build and maintain strong relationsihps

Work cross-functionally to accomplish the mission

Communicate effectively up, down, and across the chain of command

Simplify plans and be more efficient

Prioritize daily tasks as well as long-term strategic initiatives

Empower others to solve problems and lead

Subordinate your ego in support of the broader mission

Make decisions amidst uncertainty and chaos

Prioritize daily tasks as well as long-term strategic initiatives

Empower others to solve problems and lead

Subordinate your ego in support of the broader mission

Make decisions amidst uncertainty and chaos

WHAT PARTICIPANTS SAY

HEAR FROM SOME OF OUR CURRENT PARTICIPANTS

“As we're nearing year-end, I can look back and be grateful we did not have to lay anyone off or reduce salaries but also grew 20% from last year while going through one of the toughest years of our company."

Ryan Vong

“As we're nearing year-end, I can look back and be grateful we did not have to lay anyone off or reduce salaries but also grew 20% from last year while going through one of the toughest years of our company."

Ryan Vong

“I appreciate the honesty and candor that occurs here...Not all are easy questions… but things get discussed, not brushed under the table. It's open, direct and I find that refreshing and inspiring."

George Yioulos

"To EO Academy - You guys are amazing! - Love how you guys truly care and help!"

Neel Young

25 HOURS OF ON-DEMAND CONTENT

GO BEYOND THE CONCEPTS

EXTREME OWNERSHIP 101: EXTREME OWNERSHIP

Extreme Ownership is more than a concept. It is a mindset and an attitude that must guide your thoughts and actions.

Learning Objectives:

  • There are no excuses. There is no one else to blame. On any team, the leader bears total responsibility for the performance of that team. No matter where you are in the chain of command, you must take ownership of everything that impacts your mission.
  • Empower others to LEAD and solve problems, up, down, and across the chain of command.
  • Examine the challenges of Extreme Ownership -- and a humbling self-assessment tool you can use to take control over any problem you face.

EXTREME OWNERSHIP 102: NO BAD TEAMS, ONLY BAD LEADERS

Leadership is the single greatest factor in any team's performance. Whether a team succeeds or fails is all up to the leader. This applies not just to the most senior leader of a team but to everyone, all the way down to the front line, individual contributor. Anyone on the team can step up and lead, solve problems, and collaborate to get the rest of the team moving together in the right direction.

Learning Objectives:

  • Understand the importance of good leadership at every level within an organization, and develop your team to be able to step up and lead in your absence.
  • There are ONLY two measures of success as a leader: Effective or Ineffective -- and it's all on YOU.
  • Mission Alignment: Tactics you can use to ensure the team works together towards the same goal.

EXTREME OWNERSHIP 103: BELIEVE

Without belief in the mission, nothing is possible. A leader needs to believe in the mission in order to convince and inspire others to follow and accomplish that mission. Leaders must understand and explain how the team's actions contribute to accomplishing strategic goals.

Learning Objectives:

  • How to explain the WHY to ensure your team is aligned with the broader mission/objective.
  • Instill belief within your team
  • Effective tools for getting to the root of apathy in your team and for creating authentic motivation to achieve a shared objective

EXTREME OWNERSHIP 104: CHECK THE EGO

Ego is a powerful force. Ego can be a great driver of success. OR it can be an extremely destructive force, damaging you, your team, harming your organization, and preventing you from accomplishing your mission.

Learning Objectives:

  • What is the most important quality in any leader? Humility. Ego clouds and disrupts everything and is the biggest killer in combat, in business, and in life. Checking your ego is the key to success, but it is simple to say, not easy to do.
  • How you can disarm other people's egos when they start to disrupt effective teamwork and threaten the mission

EXTREME OWNERSHIP 105: COVER & MOVE

Cover and Move is TEAMWORK. We need a team to achieve our objectives—no individual can do it alone. Relationships are the most powerful tool we have for building that team. Through relationships, we begin to understand what other departments or divisions need from us and how we can best support them. The stronger the relationships, the more likely we are to accomplish the mission.

Learning Objectives:

  • Understand how teamwork and working together allows us to achieve our mission
  • Break down silos so everyone is working toward the same goal
  • Strengthen relationships up, down, and across your team

EXTREME OWNERSHIP 106: SIMPLE

Simplifying our communication as much as possible is crucial to success. Everyone on the team must know and understand their role in the mission and what to do in the event of likely contingencies. If they don't understand, they can't execute. Plans and orders must be simple, clear, and concise.

Learning Objectives:

  • Understand complex plans and simplify them for your team
  • Communicate those plans in a simple, clear, and concise manner
  • Ensure everyone understands their role and how to execute

EXTREME OWNERSHIP 107: PRIORITIZE & EXECUTE

Even the best leaders can spread themselves and their resources too thin when faced with a multitude of challenges simultaneously. Success begins with determining the highest priority, the one that will have the biggest impact on the situation, and executing on that priority. In order to make the right decision, a leader must detach from the chaos, mayhem, and from their emotions and determine where to prioritize efforts and execute.

Learning Objectives:

  • Develop the ability to Relax, Look Around, and Make a Call when multiple problems present themselves
  • Learn Red Flags that indicate you are getting emotional so you can detach and maintain control, even in high-pressure situations
  • Create confidence in your team through preparation and contingency planning

EXTREME OWNERSHIP 108: DECENTRALIZED COMMAND

Decentralized Command means everybody leads. In order to lead, everyone must understand the mission, the goal, the end state toward which they are working, and the parameters within which they can make decisions and outside of which they cannot. The most important thing that everyone must understand is not just what to do but WHY.

Learning Objectives:

  • Every single person in your organization must see themselves as a leader
  • Empower your team to make decisions without waiting for you
  • Look up and out, and think strategically all the time

EXTREME OWNERSHIP 109: PLAN

Good planning is crucial to the success of any operation, project, or task. Everyone must understand the mission and the commander's intent—the overall purpose, goal, and desired end state. When building a plan, leaders should delegate as much of the planning process as possible down to subordinate leaders and teams. Giving frontline troops ownership of the plan creates buy-in, helps them understand the reasons behind the plan, and reinforces their belief in the mission.

Learning Objectives:

  • Let your team take ownership of plans and give them control
  • Be open to others' ideas and recommendations on how to solve problems
  • Detach so you can more easily recognize the holes in the plan and help your team better prepare to achieve mission success

EXTREME OWNERSHIP 110: LEADING UP & DOWN THE CHAIN

Leading down the chain of command requires regularly stepping out of your office or workspace and developing relationships with your frontline troops or individual contributors, understanding their particular challenges, and reading them into the bigger picture. Leading up the chain of command entails building relationships with your leaders so you can build leadership capital in order to build trust, influence, and grant the resources necessary to enable your team to accomplish its mission and win.

Learning Objectives:

  • Understand that if your leadership isn't providing you the support you need, it's your fault, not theirs
  • Build trust and relationships up and down the chain of command by being a team player who is willing to do whatever it takes to help the team win
  • Subordinate your ego and provide support up and down the chain whenever needed

EXTREME OWNERSHIP 111: DECISIVENESS AND UNCERTAINTY

Leaders will always be faced with uncertainty. The picture is never complete. There is always an element of the unknown. As a leader, you must be comfortable with this. You have to make decisions, then be ready to adjust those decisions quickly based on evolving situations and new information. It is critical for leaders to act decisively amid uncertainty; to make the best decisions they can, based on the immediate information available.

Learning Objectives:

  • Recognize that there is no 100% right solution
  • Learn to be decisive through small, iterative decisions
  • Be open to change as you implement, and allow your team to make adjustments along the way
  • Help your team remain decisive in uncertain times and take action no matter what the situation

EXTREME OWNERSHIP 112: DICHOTOMY OF LEADERSHIP

A good leader is a balanced leader. Thinking or acting in extremes usually has bad results. For example, leaders must be courageous but not foolhardy, confident but not arrogant, and close with the team, but not too close. There are an infinite number of these dichotomies of leadership—and it is critical that a leader learns to balance them all.

Learning Objectives:

  • Understand the vast array of dichotomies with which all leaders must contend
  • Learn to recognize when leadership is out of balance.
  • Create SOPs and procedures that create more flexibility rather than restrict thinking
  • Accept that as a leader, you have nothing to prove but everything to prove

THE OODA LOOP: WITH DAVID BERKE

The OODA Loop is an analytical decision-making tool. It’s an acronym that stands for Observe, Orient, Decide, Act. This four-step process was developed by Colonel John Boyd, a fighter pilot in the 1950s. Colonel Boyd recognized that if he was going outperform the enemy who had better fighter jets, he had to improve his decision-making process. And he called that process the OODA Loop.

This course explains that this process isn’t just four steps, and it’s not sequential. It’s a loop, and as you’re moving from step to step, you’re feeding information back to the beginning in a constant cycle. While this loop is occurring, you’re constantly gathering information, making decisions, taking actions, evaluating and adjusting those actions, with the end goal of constantly improving your advantage over your competition and getting better yourself over time. The OODA Loop is a tool for taking ownership of your environment. As a leader, you need to make decisions, and you need to take action.

THE INDIRECT APPROACH: WITH JOCKO WILLINK

The Indirect Approach is a leadership methodology that leads the team to success by asking earnest questions, listening, and allowing others to influence the decision-making process. This approach allows the people involved to approach the mission with an open mind.

You will learn that using the Indirect Approach is the most effective and efficient way to get things done. Using the Indirect Approach allows you to navigate the obstacles of ego, defensiveness, and conflict, by taking ownership and listening to input from the team. You will learn how asking earnest questions, actively listening, and knowing how to escalate direction when needed is the most effective path to determining the best plan for success.

BARRIERS TO EXTREME OWNERSHIP: WITH JAMIE CHOCHRAN

Extreme Ownership is easy to understand, hard to implement. Inevitably, leaders come across a number of barriers when working to apply Extreme Ownership within their lives. It’s important to be able to identify these barriers, and more importantly, to understand how to overcome these barriers so that leaders in every capacity can experience the impact of what true ownership provides.

Through stories of impact, applications to business, and role play demonstrations, Jamie and Jocko dive deep into the Barriers of Extreme Ownership. Application Exercises and a Learning Check at the end of the course, leaders will have a solid understanding of how to overcome these challenges to lead their team to victory.

DICHOTOMY OF LEADERSHIP 101: THE ULTIMATE DICHOTOMY

The Ultimate Dichotomy is this: to care deeply for each individual member of the team while at the same time putting the good of the overall team and the strategic mission above any individual is the Ultimate Dichotomy. Learn how to balance between building solid relationships on your team while recognizing the primacy of the overall organization’s success. The course includes combat examples, a detailed explanation of the principle, direct application to business with multiple examples, and role play demonstrations of what to do and what not to do. Knowledge is tested through three interactive application exercises and five learning check questions.

DICHOTOMY OF LEADERSHIP 102: OWN IT ALL, BUT EMPOWER OTHERS

  • In this course, you will learn how to balance the concept of Extreme Ownership, where you must own everything in your world, with Decentralized Command--empowering others to lead. Learn to balance between the extremes of not micromanaging the team but not being too hands-off so that the team lacks clear direction, alignment, and support.

DICHOTOMY OF LEADERSHIP 103: RESOLUTE, BUT NOT OVERBEARING

  • A leader must set high standards and drive the team to achieve those standards but must also remain flexible and know when to give the team some slack. This course will help leaders understand the concept of Leadership Capital and how to utilize it wisely to hold the line on the things that matter, but let things go that are of little strategic importance. The course includes combat examples, a detailed explanation of the principle, direct application to business with multiple examples, and role play demonstrations of what to do and what not to do. Knowledge is tested through three interactive application exercises and five learning check questions.

DICHOTOMY OF LEADERSHIP 104: WHEN TO MENTOR, WHEN TO FIRE

  • Most underperformers don’t need to be fired; they need to be led. In this course, you will learn about the escalation of counseling that helps you understand when someone needs to be mentored versus when it is time to fire someone. The dichotomy here is learning to balance caring about your people and helping people improve while not allowing them to negatively affect the team. The course includes combat examples, a detailed explanation of the principle, direct application to business with multiple examples, and role play demonstrations of what to do and what not to do. Knowledge is tested through three interactive application exercises and five learning check questions.

DICHOTOMY OF LEADERSHIP 105: TRAIN HARD, BUT TRAIN SMART

Jocko and Leif discuss the importance of realistic, fundamental, repetitive training. You will learn why those three factors are so important and how to balance training that pushes the team out of their comfort zone without demoralizing them to the point that they fail to learn.

 

THE BRIGADE

BENEFIT FROM THE WISDOM OF FELLOW LEADERS

The Brigade is a place where you can connect with and tap into the wisdom of other leaders who are committed to improving their Extreme Ownership leadership skills every day.

Leaders from all over the world in every imaginable industry are learning, applying, advancing, and winning at life using these skills.

Some of them may be at the same stage as you, others are not yet where you are as a leader, and others are much further down the path than you.

In this setting, you can openly discuss your challenges and benefit from the wistom of the group. Sometimes you will need help. Other times you’ll be the one who can help. Both will further your feadership capabilities.

LIVE PROBLEM SOLVING

MEET FOR LIVE DISCUSSIONS WITH LEIF, JOCKO, AND THE LEADERSHIP TEAM 3X PER WEEK

The weekly LIVE sessions provide participants direct access to the Echelon Front Cadre of instructors, including Jocko Willink and Leif Babin, who provide insight and guidance on how to best handle your leadership challenges. These sessions will help you identify your problems, build a solution, create a plan to implement, and get your problems solved. Extreme Ownership LIVE sessions enable you to:

Talk through your specific leadership challenge

Determine the root
cause of the issue

Address the problem
and solve it

WHO WE ARE

DECORATED, COMBAT-PROVEN VETERANS WITH EXPERIENCE IN BUILDING, TRAINING, AND LEADING HIGH-PERFORMANCE WINNING TEAMS.

JOCKO WILLINK

Jocko Willink is a retired U.S. Navy SEAL officer and co-author of the #1 New York Times bestseller Extreme Ownership: How U.S. Navy SEALs Lead and Win. Jocko spent 20 years in the SEAL Teams, starting as an enlisted SEAL and rising through the ranks to become a SEAL officer and commander of the most highly decorated Special Operations Unit of the Iraq War. Jocko returned from Iraq to serve as Officer-in-Charge of training for all West Coast SEAL Teams. There, he spearheaded the development of leadership training and personally instructed and mentored the next generation of SEAL leaders who have continued to perform with great success on the battlefield.

LEIF BABIN

Leif Babin is a former U.S. Navy SEAL Officer and co-author of the #1 New York Times bestseller Extreme Ownership: How U.S. Navy SEALs Lead and Win. Leif served thirteen years in the Navy, including nine in the SEAL Teams. Leif returned from combat and became the primary leadership instructor for all officers graduating from the SEAL training pipeline. There, he reshaped SEAL leadership training to better prepare the next generation of SEAL officers for the immense challenges of combat.

"NAVY SEALS GIVE US THE KEY TO LEADERSHIP EXCELLENCE!"

"NAVY SEALS GIVE US THE KEY TO LEADERSHIP EXCELLENCE!"

FREQUENTLY ASKED QUESTIONS

IF THERE'S ANYTHING WE DON'T COVER, PLEASE FEEL FREE TO REACH OUT

What is Extreme Ownership Academy?

  • Extreme Ownership Academy is Echelon Front’s online leadership training platform. It consists of:

    Extreme Ownership Course Catalog - Over 30 hours of longer-form video instruction and application exercises that teach the leadership lessons we learned in combat and apply them to business and life.

    Weekly Disciplines - Quick-hitting video content—Leadership Primer, Question of the Week—and weekly Immediate Action Drills

    Academy Live Sessions - Triweekly Zoom webinars with Q&A for direct engagement with Jocko, Leif and the Echelon Front Team

    The Brigade - Leadership forum and virtual connections with other leaders in many different industries across the U.S. and dozens of countries around the world, that we call the Brigade

What Courses are Currently Available?

Extreme Ownership Foundation Courses - 12 Course Modules that go beyond the book Extreme Ownership with Jocko and Leif including combat examples, application to business, roll plays, learning checks, and certificate upon completion.

Dichotomy of Leadership Foundation Courses - 12 Course Modules that go beyond the book Dichotomy of Leadership with Jocko and Leif including combat examples, application to business, roll plays, learning checks, and certificate upon completion.

Barriers to Extreme Ownership - Overcome the barriers that are holding you back from taking Extreme Ownership with Jocko Willink and Jamie Cochran.

The Indirect Approach - Navigate the obstacles of ego, defensiveness, and conflict, by using the Indirect Approach to win in any situation.

  • The OODA Loop - Top Gun Instructor Dave Berke teaches The OODA Loop: a decision making process that will give you the advantage over a superior opponent.
  • New courses are added to the Course Library every month. 

Please visit the courses page for more details.

What kind of direct engagement can I expect with Jocko, Leif, JP, Dave and the Echelon Front Team?

Join any of the Extreme Ownership Academy Live Zoom webinars held multiple times per week to ask your questions directly via Zoom or in Zoom chat and get answers. Additionally, you can ask questions in the Leadership Forum to get insights from other Extreme Ownership Academy leaders in the Brigade as well as from Echelon Front instructors.

When are the Extreme Ownership Academy Live webinars held?

Currently, Extreme Ownership Academy Live sessions are hosted three times a week, Monday/Wednesday/Friday. We plan to add additional weekly Extreme Ownership Academy Live sessions with more instructors, like JP Dinnell and Dave Berke, hosting. We also envision Extreme Ownership Academy Live sessions for specific industries to address the most relevant leadership topics for a particular industry group based on demand signal.

How often is the new Extreme Ownership Academy content released?

New Weekly Discipline—Leadership Primer, Leadership Immediate Action Drill (IAD) and Question of the Week—will be available each week. We put out new content via Extreme Ownership Academy Lives three times a week, every Monday/Wednesday/Friday. Additionally, we are continuously building new courses to expand the Course Catalog. Each new course addresses specific leadership challenges in your world and provides the principles, strategies, and tactics we teach to overcome those challenges. The curriculum is designed to complement and enhance the lessons shared in the books, increase understanding, and aid in the application of the material to your world.